Just over a decade ago, a group of financial bloggers banded together to make it easier to source marketing deals from financial institutions. We incorporated BIGSCRIBE in 2015 to get speaking gigs, marketing opportunities, and co-create sponsored articles with financial institutions for a fee. The idea is that individual bloggers might be exploited, but by forming a company, we can bargain collectively for a fair rate.
I'm happy to say BIGSCRIBE will end its existence soon, and it may be one of the most successful business ventures I've ever seen, with shareholders getting back multiples of their capital and everyone parting amicably as friends.
I'm personally grateful to this company we founded because, during law school, Bigscribe's seminars showed me I could have a career talking about investments, since we had eight sold-out seminars where the audience paid a fee to hear the speakers. Over the years, the company did even better at connecting content creators with financial institutions. During that time, I benefited as a minority shareholder and regularly earned yields over 100% (kopi money only) of capital outlay in some years, but by then my Dr Wealth had already started, and I functioned largely as an Administrator for the Facebook group.
My fellow shareholders are OGs in the financial blogosphere, and they are free to correct me if I'm wrong, but here's my take on rare successful enterprises.
a) Revenues that are high relative to the investment capital but barely enough for anyone to get rich on.
First, the business never went beyond a hobby for the shareholders. It can generate enough revenue to partially subsidize the main directors so they keep working on it, but not so high that shareholders salivate over the profits and want the pie for themselves.
Business and friendships can fail if it generates losses. But my experience is that friendships are tested when profits are exceptionally high, and people might start jockeying for a larger share of the pie.
b) Share ownership is sized towards the effort of the directors.
Midway through the company's existence, some folks volunteered to work harder for the business in exchange for more equity, and the other shareholders gracefully adjusted equity to make ownership proportional to effort.
I don't know how everyone was so good-natured about this; I think by then everyone had a high level of trust in each other, and I suspect an MBA class should discuss it.
c) We ended on a high note
I was one of the investors who actively wanted to "end" BIGSCRIBE and seek a return of capital, and several directors agreed with me, as the core revenue line was no longer viable, but I'm not looking forward to enriching the corporate secretary every year for sentimental reasons.
But I'm primarily concerned about friendships.
I've been through that period when my dad had to sell his shares in Pet Lovers Center, and I knew how upset he was in the 1980s when he lost his directorship and had to become a factory production operator. (BTW, that is all water under the bridge; I get along with all my cousins today, and they've done really well, and I visited the Pet Lovers Logistics Building yesterday! )
As a result, I don't get into a business where I risk losing my friendship with business partners. For example, I don't own shares in Dr Wealth and operate on a pure profit-sharing model. Finally, legal training has made me more paranoid about directors' duties.
( Got work, then I work. No work, then I collect dividends from SGX; life is simple for me. )
For now, the company is still alive, pending its strike-off date. I'm not too sure what will happen to the FB group; maybe someone will want to take over.
But this has been a really enjoyable journey. I'm very thankful to BIGSCRIBE for what it's done for my career, and maybe, who knows, the alumni might move on to other ventures, like the PayPal Mafia.







